A Visual Style Guide is a comprehensive document that outlines the visual elements of your brand, ensuring consistency across all platforms and materials. It serves as a reference for designers, marketers, and developers to maintain a cohesive look and feel in all brand communications.

What's Included:

• Logo Usage Guidelines: Specifications on logo placement, sizing, and acceptable variations to maintain brand integrity.

• Color Palette: Defined primary and secondary colors with HEX, RGB, and CMYK codes for accurate reproduction across media.

• Typography: Selected fonts for headings, body text, and other uses, including guidelines on hierarchy and spacing.

• Imagery Style: Direction on the types of images that align with the brand, including photography style, illustrations, and iconography.

• Layout and Grid Systems: Standards for arranging elements on various formats, ensuring visual harmony.

• Examples and Templates: Sample applications of the visual elements in different contexts, such as business cards, social media posts, and presentations.